KNOWLEDGE PARTNER

Dr. A B Rao Centre for Management Excellence

ASBM is proud to collaborate with the Dr. A B Rao Centre for Management Excellence, fondly known as Dr A B Rao’s MAXELL, as its esteemed Knowledge Partner. This centre embodies the visionary legacy of Dr. A B Rao, a pioneer in management education, who has guided over 50 PhD scholars and was the founding force behind multiple Bharati Vidyapeeth Management Institutes across India.

Dr A B Rao’s MAXELL is committed to driving academic excellence and industry relevance by bridging the gap between theoretical knowledge and practical application. The Centre is spearheaded by CA Prakash Rao, Executive Director, who brings strategic leadership and a deep understanding of industry-academia synergy.

Our Programs

The Centre offers a suite of industry-oriented management programs designed to empower professionals, budding managers, and business leaders:

Executive Development Programs
Intensive, outcome-driven sessions for working professionals to enhance leadership capabilities, business acumen, and strategic thinking.

Management Development Programs

Structured modules aimed at mid-level managers to refine functional expertise and develop a holistic managerial perspective.

Customized Programs

Tailored learning interventions crafted in collaboration with industry partners to address specific organizational challenges and goals.

Dr A B Rao’s MAXELL focuses on

  • Delivering practical learning experiences aligned with current industry demands
  • Offering exclusive networking opportunities with experts, alumni, and corporate leaders
  • Enhancing the employability and leadership potential of future professionals

Led by CA Prakash Rao, Executive Director, the centre will utilize Dr. Rao’s expertise and legacy to drive its initiatives and make a meaningful impact in management education.

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